Do you know what’s going on across your whole business? Do you have Omnichannel Visibility?

Your business relies on different platforms for interaction with suppliers, customers and other people in your organisation. If your financial reporting is not keeping your supply chain informed of cash flow then this could cause significant problems. If your HR training data is not talking to your project management platform then this could cause resourcing bottlenecks.

Retailers face a significant challenge in creating a seamless experience for their customers and consumers. Customers should not have to navigate a complex customer service processes to reply to an offer you have emailed them for a discounted purchase as a result of a shop-based promotional event. So it is important that all customer channels and touchpoints are talking to each other.

Read about How Retailers are Focusing on Omnichannel

Learnings from the BRC Omnichannel Retail Conference, including retailers Jigsaw, Boots and Very.

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