The KETL blog

Getting to know your customer through data20181018154242

Getting to know your customer through data

Why retailers have had to adapt to accurate data reporting Retailers have a need to manage data more than ever now that all o...
Common data pain points for Marketers and how to solve them20181018154054

Common data pain points for Marketers and how to solve them

At the TMF&A conference recently there were many marketers from a variety of diverse company backgrounds with similar tal...
How does ‘Customer Insight’ work in practical terms?20181016103751

How does ‘Customer Insight’ work in practical terms?

Here at KETL we help our clients see the value of their data. Everything begins with good data storage and processing. Once y...
6 Tips to help you start planning your data analytics strategy20181016095319

6 Tips to help you start planning your data analytics strategy

A good data strategy, like most things in your business, starts with your customer. The sales and marketing elements of your ...
Quick Guide to Business Intelligence20181012092221

Quick Guide to Business Intelligence

Why is BI important? Data is more available and more accessible than ever before but if you do not know how to measure the da...
Essential Retail comment: creating a solutions provider ecosystem20180817155619

Essential Retail comment: creating a solutions provider ecosystem

Due to the consumerisation of IT, both customers and employees are more aware than ever of new technologies. To remain compet...
How does ‘Customer Insight’ work in practical terms?20180817155531

How does ‘Customer Insight’ work in practical terms?

Here at KETL we help our clients see the value of their data. Everything begins with good data storage and processing. Once y...
How to plan and build a data dictionary20180817155352

How to plan and build a data dictionary

Before you can start analysing your data you need it to be useful and compatible. It is very easy for two people to understan...
Feral File Handler: How to handle files that just don’t conform20180817155306

Feral File Handler: How to handle files that just don’t conform

Within most ETL processes, we will consume files that originated externally of the process and possibly the business. This ex...
KETL and WTH getting women into Tech20180218154417

KETL and WTH getting women into Tech

Here in Bristol we are very lucky with a thriving tech community and fantastic universities. In order to maintain the region&...
Diversity in the tech world20171017102659

Diversity in the tech world

Our ethos here at KETL is to share our learning so this blog is all about our efforts to improve the diversity of our own wor...
Planning the IT team of the future hosted by Monsoon Accessorize20161112101708

Planning the IT team of the future hosted by Monsoon Accessorize

Monsoon Accessorize Technology Director, Andy Tudor, welcomed IT strategists from a range of sectors to Westfield London this...
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